Managing a website can be a complex venture for EDOs. Your primary goal is to attract and inform potential clients, but the process of creating pages, organizing information, and maintaining the site can be very time-consuming.
This guide offers insights on how to develop a website that will maximize the amount of time you can spend on what truly matters—your goals.
1. Focus on the Details that Matter
The goal is not to build A website, it's to build YOUR website. From the smallest design elements to the overall structure, every detail is tailored to meet your specific needs. The success of your website is measured by how effectively you amplify your voice and deliver on your goals.
Tips:
Custom Design: Ensure that your website’s design aligns with you brand and appeals to your target audience.
User Experience: Consider the user journey on your site. How easily can potential investors or businesses find the information they need?
Content Strategy: Develop a content plan that highlights your region’s strength and opportunities while keeping information concise and accessible.
2. Simplify Website Management
Many companies focus on presenting a buffet of options, leaving it to you to understand how all the pieces fit together. In reality, the tools and systems you use should simplify the process, not complicate it. The top priority is to build tools that meet your exact needs without the need to menu-dive or anxiously click through a maze of options just to update a page. Stress-free website management hinges on creating robust systems that are simple to use.
Tips:
User-Friendly CMS: Choose a content management system (CMS) that is intuitive and easy to navigate, allowing your team to make updates without technical expertise.
Streamlined Processes: Implement processes for regular updates and content management that are straightforward and time-efficient.
Training: Provide training for your team on how to use the website’s tools effectively, ensuring everyone can contribute to maintaining the site.
3. Plan for Future Growth
As your goals evolve over time, your website should be flexible enough to keep up. At EDSuite, we don't just launch websites and move onto the next project. Each site we create is a foundation for future growth. Whether you have a new objective to pursue or a fresh dream to cast, your website should be designed to adapt, allowing for easy expansion or modification.
Tips:
Scalability: Ensure your website’s architecture can accommodate new pages, features, or content as needed.
Ongoing Support: Consider partnering with a web development firm that offers ongoing support and updates, so your site can grow with your organization.
Regular Reviews: Periodically review your website to ensure it continues to meet your objectives and remains aligned with your overall strategy.
At EDSuite, we’re more than just website builders—we’re your partners in success. Our commitment to understanding your needs, simplifying your online presence, and preparing your site for future growth ensures that your website becomes a powerful tool for achieving your goals. Whether you’re starting from scratch or looking to revamp an existing site, we’re here to support you every step of the way.
Looking for a way to simplify your website management and focus on your goals? Contact us today!
Come back next week to learn more about how our team designs websites.